Lupita Nyong’o Is Lancôme’s New Ambassadress

Lupita by Alexi Lubomiski for Lancome copyright 2014

Credit: Alexi-Lubomiski For Lancome

Academy Award winning actress, Lupita Nyong’o has been announced as Lancôme’s new brand ambassadress.

The 31-year-old actress has taken the world by storm since her portrayal of Patsey in Steve McQueen’s acclaimed film, 12 Years A Slave. She is also known for her incredible fashion sense after not putting a foot wrong in the style stakes during the awards season.

Françoise Lehmann, General Manager of Lancôme International said: “Both talented and committed, true to her African beauty and showing a great curiosity and open mindedness in her career choices, Lupita is by essence the Lancôme woman.

“A strikingly beautiful and intelligent woman, serenely but strongly living her life her own way, Lupita has this special kind of aura both enlightening and deep.”

Lupita is in good company, she will join Julia Roberts, Kate Winslet, Penelope Cruz and Lily Collins as part of the Lancôme family. She is the fourth Academy Award winning Lancôme ambassadress.

Lupita appears fresh-faced and glowing in the new campaign shot by star photographers Mert Alas and Marcus Piggott, which will be seen from this summer.

In a statement she said: “I am truly honored to join the Maison Lancôme, a brand with such a prestigious history that I have always loved. I am particularly proud to represent its unique vision for women and the idea that beauty should be dictated but should instead be an  expression of a woman’s freedom to be herself.”

View an exclusive video of the partnership courtesy of Lancôme below:

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