Mackems Are The Biggest Bargain Hunters


Over a fifth of Sunderland’s shops are now discount stores, making it Britain’s bargain shop capital!

In figures released in Callcredit’s 2013 RetailVision report, Wearside took the top slot with the highest percentage of discounted stores than any other city.  Newcastle wasn’t far behind, sitting in 16th position.

Speaking to the Sunderland Echo, SAFC commercial director Gary Hutchinson, chairman of the North East Chamber of Commerce’s Sunderland committee said, “Clearly this is disappointing news, however it is not a total surprise.

“Where there is a place for these types of stores, it is important that any retail core has the correct balance of shopping options available to its consumer base.”

The figures, which were revealed today saw Newport come second with 19.51% of their shops becoming discounted stores. The report, which uses data from over 17,000 retail centers across the UK, saw Blackpool fall from the top slot to fourth.

Gary Hutchinson also spoke about how Sunderland plan to change the city to remove their bargain capital title: “We have recently announced our Business Improvement District which is a very positive step to tackle the decline in our city centre by working in partnership.”

The people of Sunderland were quick to voice their views on Facebook. One user, Lyndsay Rochester wrote: “I love B&M and the other bargain shops but Sunderland has much more potential. We have amazing restaurants, bars and are building a fantastic culture. We need more upmarket shops and businesses. Come on Sunderland Council what are you spending my hard earned cash on?”

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