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  • Five tips to break into fashion from grad Caitlyn McAdam

    Former University of Sunderland fashion journalism student Caitlyn McAdam returned to campus to give a guest lecture on her career since graduating back in 2021     View this post on Instagram   A post shared by Caitlyn McAdam (@caitlynmcadam) Caitlyn now works in London as a Social Media Executive for Matalan, where she has…

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  • TREND ALERT: The return of the New Romantics style

    One of the predicted trends for 2025/26 is New Romantics. The style originated in UK subcultures in the late 1970s and 1980s, with influences from glam rock and musicians such as David Bowie, and Adam and the Ants. (Moodboard by Katie Higson) The name comes from the ‘Romanticism’ art movement in the early 20th century.…

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  • Formal, Informal, Anti-formal: A Twist On The Office Look

    Formal with a twist, these oversized and flowing looks from the new TOGA AW25 collection shown at London Fashion Week popped in the all white setting. Yesterday, TOGA walked the catwalk with black and Asian models, and a lack of formality. Yasuko Furuta, the designer, has managed to take her inspiration, William Eggleston, and rework…

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  • My personal style journey: my lifelong passion for fashion and what I wish I knew

    The Early Years Crafting with Grandma We all have our own journey with style, mine started in primary school, when I would spend hours each week drawing outfits and crafting at my grandma’s house, a hobby I still do in my spare time now. As I went into high school, I continued to spend most…

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  • “Finding my personal style has, and still is,  a challenge.”

    To me, fashion has always been a reflection of my personality and who I am as a person. It’s something I have always loved and longed to work in the industry since I can remember. My earliest memory of loving fashion was every time my nana would get her sewing machine out and I would…

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  • My Personal Style Journey: From Fun, To Trendy, To Back Again

    I have never really been one to obsess over my personal style. At least not until age 16, when I became uber-aware of my outfit choices, and I finally had some fashion freedom. Here is a deep dive into my personal style evolution, from fun, to trendy to back again: The Childhood Years    …

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