Alice in Sunderland: Ashbrooke Home’s Tribute to Local Literary History
Sunderland’s Mackie’s Corner is getting a festive makeover this Christmas, as Ashbrooke Home reveals an exclusive Alice in Wonderland-inspired collection.
Inspired by Sunderland’s collection with Lewis Carrol, who is believed to have drawn inspiration for the novel while visiting family in the city, the collection celebrates a unique piece of local history in a playful and festive way.
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Featuring rich reds, touches of gold and plenty of statement bows, the range blends classic Christmas decoration with some of the story’s most iconic characters and moments. There is plenty for both Alice in Wonderland fans and homeware lovers to enjoy.
My personal favourites were the White Rabbit and playing card decorations, which I couldn’t resist taking home with me!
Ashbrooke Home Alice in Wonderland Display CREDIT: Isabel Vadillo
Speaking about the collection, the founder of Ashbrooke Home said: “Here at Ashbrooke Home, we wanted to bring a little magic, nostalgia and Christmas wonder to Sunderland and do something totally unique. We were inspired by the much-loved tale of Alice in Wonderland and the history behind Lewis Carrol and the inspiration he took from our home city.”
“Me and my mam both have fond memories of watching the movie together when I was younger and wanted to capture that magic with this year’s Christmas range.”
Ashbrooke Home Lovely Vanilla and Pumpkin Spice Matchas CREDIT: Isabel Vadillo
The festive launch comes during what has been a successful year for the independent retailer, which has also been nominated for UK’s Favourite Local Business 2026. This marks another milestone for the Sunderland-based business as they grow their loyal customer base both locally and beyond.
The team has also transformed the shop window into a Wonderland-inspired display, bringing even more festive magic to Mackie’s Corner.
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They added: “Our window is a celebration of imagination, curiosity and seeing the world through different eyes. Bringing a little piece of Wonderland to our own corner of Sunderland. We hope it makes people stop, smile and feel a little bit of that childhood magic again.”
Whether you’re searching for a unique Christmas gift or looking to add a touch of Wonderland to your home this season, Ashbrooke Home’s new collection is well worth a visit.
Ashbrooke Home Alice in Sunderland Window Display CREDIT: Isabel Vadillo
And, you can vote now for Ashbrooke Home as your favourite local business in the UK through the link here.
Have you checked out the new collection in Ashbrooke Home? What was your favourite piece? Let us know in the comments and on our socials @fashion_north
