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  • Body art is now so fashionable it makes you more likely to get a job

    If you’re struggling to find a job, it might be time to consider a tattoo. This is because body art can make an individual look more fashionable among their peers and employers.  A two-year long study by French, Mortensen and Timming found that not only are the wages and annual earnings of tattooed employees in…

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  • War-core: what is this fashion trend?

    With apocalyptic movies and TV series at the top of most peoples watch-lists, it’s not hard to imagine a dystopian future where fashion is leather, chains and combat boots. The real question is: Just how fast is this future approaching? A new trend identified by US Vogue is war-core — from balaclavas to riot shields. The…

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  • Feeling hot hot hot – how to dress to beat the heat

    The Summer sun has well and truly arrived in the North East and temperatures are climbing to a tropical-esque heat. But, when you live in a place where the typical weather feel is wet and windy and the winter lasts for two-thirds of the year, it can be difficult to transition into this sudden burst of…

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  • EXCLUSIVE INTERVIEW: “I miss Sunderland and the seaside” Fashion designer-to-the-stars Gareth Pugh returns to his North East roots

    He counts Beyoncé, Rhianna, Lady Gaga and Kylie Minogue among his A-list fans – but for one international fashion designer, Sunderland will always be home. You’d expect Gareth Pugh to be flying around the world dressing celebrities and supermodels with his latest collections. But, basking in the sunshine at the Stadium of Light, he couldn’t…

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  • How to make the most of your freckles

    Freckles are the marmite of the beauty world – you either love them or you hate them. In most cases, those of us who have them, don’t want them, and those of us who want them, don’t have them. But, when the veil was lifted on Meghan Markle on her wedding day in May to…

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  • ConGRADulations – Our graduate lookbook 2018

    It was the end of a fabulous era as the University of Sunderland held their annual graduation event for the Faculty of Arts and Creative Industries classes of 2018 at the iconic Stadium of Light. Stunning from head-to-heel, our fabulous BA (Hons) fashion journalism graduates, donned in their statement cap and gown, took to the…

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