News
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3 spring maximalist outfits styled by Amy Garrity
Amy Garrity, @amyjanegarrity, 27, is a maximalist fashion stylist from Glasgow, Scotland. For those that don’t know, maximalism and maximalist style focuses on bold colours, mixed patterns and is the trend set to lead Gen-Z out of lockdown and back to reality. View this post on Instagram A post shared by (@amyjanegarrity) Amy…
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How to re-wear last years florals
I think I speak for most of us when I say we spent far too much time online shopping last year in an attempt to get through lockdown blues, and just the general boredom of having very little to do. I even saw a semi-humorous, semi-serious Zara addicts anonymous to help people through their Zara…
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The key to a beauty brand’s success on Tik Tok
Tik Tok has officially hit the beauty mainstream, surpassing Instagram as the second-most popular social media app for teens. The latest statistics from Sensor Tower reveal that in April 2020 the video app has been downloaded more than two billion times worldwide on both the Apple App Store and Google Play, with over 500 million…
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Style lessons we learnt in lockdown
It’s officially been a year (give or take a day or two) since we were told to stay home, and it hasn’t really stopped. We’ve seen a multitude of fitness trends, drinking challenges, and mental health campaigns, but lockdown has also lead to a variety of fashion lessons learnt and new styles tried. We’ve seen…
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Laura Kingston gives us the low-down on launching a digital fashion magazine
High Life North founder, Laura Kingston, spoke about her experience in starting up her own digital magazine aimed at women in the North East in a masterclass for students at the University of Sunderland. After leaving university having studied for a Master’s in politics, Laura discovered that politics wasn’t her calling. “I didn’t like it,”…
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My Favourite Brand: Moschino
Everyone has a favourite brand, a shop they gravitate towards or an e-retailer they spend hours scrolling through monthly. Often, especially in the case of those with less disposable income, this isn’t even the store or label a person buys from regularly, but they still look to the image of the company and the aesthetic…