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04/15/2021
By Caitlyn McAdam
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Influencers: unfiltered reality – or still a damaging illusion?

An investigation of the ban on online influencers using filters in beauty product promotion - and of whether the influencer phenomenon is more healthy as a result.  To meet Olivia Nazari is to forget everything you thought you knew about Instagram

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03/20/2021
By Caitlyn McAdam
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The key to a beauty brand’s success on Tik Tok

Tik Tok has officially hit the beauty mainstream, surpassing Instagram as the second-most popular social media app for teens. The latest statistics from Sensor Tower reveal that in April 2020 the video app has been downloaded more than two billion

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12/02/2020
By Caitlyn McAdam
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Is sustainability the potential death of fast fashion hauls?

Will the rise of sustainability be the end to fast fashion hauls or will haul-culture still thrive in the digital world? Fashion North’s Editor Caitlyn McAdam reports. Photo Credit: Pexels  The fashion industry has seen a rise in fashion hauls by influencers

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12/10/2018
By Candice Farrow
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The best and worst fashion trends of 2018

Every year shoppers and fashionistas are both happy and shocked by the fashion trends that hit the high street. It is always likely that a fashion trend will reawaken, this year we saw the rebirth of tartan, animal print, trench

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12/05/2018
By Faye Jones
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Are influencers and bloggers to blame for fast fashion?

It’s becoming clearer now more than ever before that our fashion footprints are having a huge impact on the environment. The fashion industry pollutes from the very source; extracting and processing raw materials from thousands of miles away, plunging communities as

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11/27/2018
By Candice Farrow
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Beyond Fashion North: Episode 6

Welcome to Beyond Fashion North episode 6. In this episode, Lauren Robinson, Kheira Reeks and Candice Farrow discuss a range of topics including the neon fashion trend, hitting the high street this season, the rise of social media influencers and what

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