Rihanna names new Fenty Beauty shade PMS ’cause she’s a feminist queen

New Fenty Beauty range MATTEMOISELLE will be available this Tuesday (December 26!) 9am EST according to Rihanna’s Instagram — that is 2pm on Boxing Day here in the UK, and she’s been teasing the new shades since last week.

But one lipstick in the range has had the world talking since it was teased on her account — a deep moody espresso coloured shade called PMS (sadly no chocolate is included with purchase) — but girls everywhere are rejoicing for the queen that is Rihanna.

Suddenly periods have become something to celebrate. Girls all over the world finally have a sexy new matte lip shade to get them through their time of the month. There is nothing a girl can’t conquer with the right lipstick.

shade: PMS comin at ya next Tuesday!! Dec 26. #MATTEMOISELLE @fentybeauty

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Other shades in the collection include Spanked, One of the Boyz, Candy Venom, Midnight Wasabi and Saw-C.

shade: SAW-C #MATTEMOISELLE @fentybeauty @sephora @harveynichols and #SephoraInJCP

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