Hyper femininity – Embrace your inner girl!
Fashion North discovers the trend that is reclaiming traditional feminine attributes, girliness and everything fun! The hyper-feminine trend has been slowly gaining popularity for several years now, utilising social media such as Instagram and TikTok with the #hyperfeminine hashtag on Instagram
Spring/Summer trend alert: Living Coral
Voted Pantone ‘Colour of the Year 2019’, Living Coral – referred to by WGSN as Coral Lava – has been predicted to continue to dominate the fashion and design industry this spring/summer. Lifestyle and interiors senior editor at WGSN, Alexei Cowan,