There has been nonstop hype surrounding Toofaced’s Born This Way concealer ever since makeup guru and icon James Charles stated on his YouTube video he ‘Wouldn’t use anything but this product’. His loyal fans and followers immediately hit the high streets to buy the hyped concealer and it’s continued to gain popularity ever since, with many others taking to TikTok and other social media sites to share their thoughts on the product.
@s.husainnn Trying out the Born This Way concealer from @Too Faced in Natural Beige #toofaced #makeup #makeupreview #toofacedbornthisway #bornthisway #toofacedconcealer #naturalbeige #browngirlmakeup #browngirlconcealer ♬ I KNOW ? – Travis Scott
But does it live up to the hype? Fashion North tested the concealer for ourselves to see if it’s as great and full coverage as everyone seems to say.
We tested the concealer on prominent blue veins to see if they could effectively be covered.
Before; After;
The noticeable veins completely vanished leaving behind a flawless finish. Its creamy texture effortlessly blended onto the skin without being cakey. With just a small amount the imperfections were completely camouflaged. The concealer is also photo-friendly and has no flashback – perfect for your Instagram selfies. The range has a wide variety of shades, with 35 lights to dark shades to suit all skin tones.
If you apply it on a morning, it lasts all day but be sure to seal it with a pressed powder for the ultimate staying power.
Not only does this concealer live up to the hype with its flawless coverage, but it’s also cruelty-free, oil-free and has a non-comedogenic formula keeping your skin safe.
Our verdict? The reviews aren’t wrong. If you’re in search of a full-coverage concealer, the Born This Way Concealer is a fantastic investment. Its impressive ability to provide high coverage ensures flawless results, making it a great choice.
You can buy the Born This Way Concealer here and it’s currently on a special offer of £20.
Will you give this concealer a try? Let us know on our socials @ Fashion_North
