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11/19/2015
By Bethany Gallimore
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The North East’s top five independent menswear brands

To celebrate International Men’s Day today (November 19) we want to bring your attention to some of the best independent Menswear brands and shops available to you right here on your doorstep in the North East. Independent brands don’t get enough credit as

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11/17/2015
By Olivia De Las Heras Oliver
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Alexander Wang and The Weeknd WANGXO collaboration

The Weeknd has taken 2015 by storm and has climbed his way to the top. The king of the fall went from the mysterious R&B artist to performing at the Victoria's Secret Fashion show and now he's collaborated with Alexander

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11/13/2015
By Megan Goodwin
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Kanye West brand, Yeezy, comes to the North East

Fashionistas braved the freezing cold weather to get their hands on a pair of the Adidas Yeezy 350 Boost shoes, with some customers queuing up to three days outside the END store, Grainger Street, Newcastle waiting to get their hands

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10/30/2015
By Michael Cross
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Get frankenfine for Frankenstein Day

  It’s finally here, the prequel to Halloween, Frankenstein Day! The day where we celebrate the birth of the greatest female horror writer, Mary Shelley, and her greatest creations, Victor Frankenstein’s Monster. Written in 1818 Frankenstein or The Modern Prometheus was written

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10/23/2015
By Hannah Bradshaw
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Suit Up! James Bond Get The Look

The name's Bond, James Bond. Ladies want him, men want to be him. Soon the notoriously stylish Daniel Craig will be gracing our cinema screens once again in Spectre, and we show you just how to get the classic Bond look without crippling your

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10/19/2015
By Michael Cross
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The Bearhug Co Ltd, a fashion pack you’ll want to be part of

It started with a girl with a Mohican for Middlesbrough based clothing company, The Bearhug Company Limited when they were established in the late 2000s. Now in 2015, they’re going from strength to strength with their limited edition prints and

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10/15/2015
By Charlotte Gadd
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Exclusive Look at Balmain x H&M

Olivier Rousteing first announced the Balmain x H&M collaboration back in May when Kendall Jenner and Jourdan Dunn graced the American Billboard Awards red carpet, wearing pieces from the collection. It has been a long and painful wait since then, but

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10/05/2015
By Michael Cross
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Nick Grimshaw designs debut collection for Topman

Radio one DJ and X Factor judge Nick Grimshaw has produced a limited line of clothing for high street store, Topman. The collection inspired by Nick’s personal style, makes its eagerly anticipated debut on October 14, after working closely with the

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09/25/2015
By Michael Cross
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Topman’s AAA collection: the must-have of the season

Topman’s AAA collection is always hotly anticipated. Full to the rafters with rocker and grunge inspired clothing. This is one collection you’re going to want to have in you wardrobe. Offering you the chance own statement pieces for autumn winter. AAA

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09/24/2015
By Sophie Dishman
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Style Diary: Men In Politics

Men are not immune to fashion faux pas, nor are they immune to wearing designer labels and spending an extra bit of cash on those “cute” trainers. They are also not immune to being judged on their aesthetics; on how

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09/14/2015
By Megan Goodwin
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A young artist’s plans for a future in fashion

We are always on the lookout for new talent, and we definitely struck gold when I met up with young artist, Ty Doughty. Ty has an extraordinary and beautiful talent which he is far too modest about, so I challenged him

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07/02/2015
By Michael Cross
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I Sunk Your Battleship: A closer look

Launched in 2013, I Sunk Your Battleship has taken suggestive and subconscious expletives to a new level. Using navel semaphore to say what we’re all thinking and producing them on jumpers, beanies and T-shirt. The Durham based company is ideal

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